Responsable des prospects at AFRICASHORE
Responsable des prospects at AFRICASHORE
Hani Zidane – Recruitment Team Leader
Hani Zidane, our third-in-command, brings a wealth of experience to the table. As the Recruitment Team Leader, Hani is at the forefront of our quest for a High Value Relationship Manager. His seasoned presence has been influencing the industry since 2017.
About the Job
Unlock the potential of the in-country High Value Relationship Manager role – a position that goes beyond the ordinary. We’re seeking an individual who can build enduring relationships with high-end players, extracting maximum value and ensuring retention within their segment.
Responsibilities Include:
1. Crafting Memorable Experiences:
- Strategizing and executing gifting initiatives for birthdays, holidays, wins, and losses.
- Using commercial acumen to maximize player Lifetime Value.
- Monitoring the effectiveness of gifting strategies over time.
2. Creating Unforgettable Moments:
- Managing player selection and effective cost management for events and roadshows.
- Confirming attendance and executing logistics to ensure successful group events.
- Tracking changes in player value and retention post-events.
3. Financial Wizardry:
- Reporting on the financial performance of the High Value segment.
- Understanding profitability numbers and ensuring alignment with overall business goals.
- Developing strategies to grow Net Contribution from potential High Value customers.
4. Client Support and Outbounding Mastery:
- Addressing client alerts promptly and maintaining a minimum of 4 contacts per month per player.
- Responding effectively to issues affecting High Value customers.
5. Campaign Innovation:
- Identifying, designing, and implementing initiatives to retain or reacquire lapsed and inactive High Value customers.
- Ensuring localized and relevant campaigns with insightful post-campaign analyses.
6. Information Mastery:
- Capturing and updating player information, including soft facts, on applicable CRM tools.
- Going beyond basic details to capture hobbies, sports, favorite teams, marital status, and more.
7. High Value Player Acquisition:
- Leveraging local networks, incentivized referrals, and marketing opportunities to acquire new High Value customers.
Skills and Experience Required
We’re not just looking for qualifications; we’re seeking a visionary who can bring the following to the table:
- Marketing Degree or relevant qualification/experience.
- Client Relationship management expertise.
- Exceptional communication across all levels.
- Strong project management and analytical skills.
- Interpersonal and negotiation prowess.
- Deadline and target-driven with excellent time management.
- Web/e-commerce experience (advantageous but not a necessity).
- Ability to thrive under pressure and adapt to change.
- Organizational, communication, presentation, and facilitation skills for effective output coordination.
This job description is more than a set of responsibilities; it’s an invitation to shape the future of High-Value Relationship Management.
Are you ready to redefine the game?
Sincerely,
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